The streets of the Mother City will come alive with excitement on Sunday 21 November 2021 with thousands of runners toeing the line ready to #RunTheirCity at the 2021 Absa RUN YOUR CITY CAPE TOWN 10K.
With a route that promises to be action-packed from start to finish entrants can look forward to experiencing live performances by Cape Town’s leading performing arts groups, as well as spectacular sponsor activations such as a vibrant Absa encouragement point, the fast-paced PUMA Beat Bolt Sprint and the ‘DHL Mile To Go’ to mention just a few.
“The upcoming RUN YOUR CITY CAPE TOWN 10K gives us an opportunity to use the Absa RUN YOUR CITY Series to engage with those who love to take part in walking and running events, including our customers and the general public. The race will be no different as we continue to bring our strategic intent to life to inspire the country to get active, reach their performance goals and connect with old and new friends on the road. We look forward to seeing partcipants at the finish line,” said Absa Managing Executive: Relationship Banking Western Cape and Eastern Cape, John Tshabalala.
“The PUMA ‘Beat Bolt’ sprint is back and we can’t wait to get the heart rates pumping in Cape Town,” says Brett Bellinger, Marketing Director of PUMA South Africa. “This activation requires speed, you need to #BeatBolt afterall, so be prepared to clock some #FastTimes and prove that you have what it takes to go #ForeverFaster. As motivation we have some exciting prizes up for grabs. The male and female runner with the fastest time will each take home a R10 000 PUMA Retail Shopping Experience. There are also additional prizes for runners who complete the sprint in under 15, 20 and 25 seconds. We are excited to return to events and look forward to taking in the vibe at the Absa RUN YOUR CITY CAPE TOWN 10K.”
Absa RUN YOUR CITY CAPE TOWN 10K participants that secure the following PUMA ‘Beat Bolt’ sprint times will qualify for discount vouchers instore at PUMA:
- Under 15 seconds for 100m: 30% discount off a purchase at the PUMA store
- Under 20 seconds for 100m: 20% discount off a purchase at the PUMA store
- Under 25 seconds for 100m: 15% discount off a purchase at the PUMA store
According to Megan Collinicos, VP Marketing – DHL Express Sub-Saharan Africa, after the success of the Absa DURBAN 10K CITYRUN (that was hosted in October) the DHL team cannot wait to support runners at the Cape Town race. “Our team absolutely love cheering for runners especially as they pass through the ‘DHL Mile To Go’. This section is a lively celebration of yellow. The goal is to lift spirits while bringing the ‘gees’ as we help runners reach their goal by ‘delivering’ them to the finish line on a cloud of excitement.”
Runners will be treated to live performances by a number of Cape Town’s leading performing arts groups including: Marimba Cape Whalers outreach group, AfroBeat Drumming, Macassar Color Guard and Youth Drumming Ensemble Troupe and The Field Band Foundation Brass Band.
Formed in 2019 in the community of Macassar and Firgrove, the Marimba Cape Whalers outreach group is made up of local children and young adults who are between the ages of 10 – 30 and were raised in these two communities. This group consists of marimba and percussion players.
“After a year of not permorming due to the pandemic, this booking really means a lot to us,” says Paul Mongwe, Marimba Cape Whalers outreach group. “The booking has motivated us to continue rehearsing. Performing at the Absa RUN YOUR CITY CAPE TOWN 10K will grant us an opportunity to showcase our talent. It’s a great way for us to get exposure and we hope that it will lead to us getting many more bookings. We haven’t had any bookings this year so this one means a lot to us. This will be the very first time that we perform at the event and we are really looking forward to it. Runners can expect a mind-blowing performance full of energy and vibey dance song. Be prepared to be entertained.”
Started in 2009 AfroBeat Drumming is made up of professional djembe drummers as well as drummers from all walks of life. Group members range from 21 to 55 years of age. As a business, AfroBeat Drumming runs drum circles for team building and functions and also gives drumming performances for events like the Absa RUN YOUR CITY CAPE TOWN 10K.
“We are always happy to be booked to perform especially during this time when business has been very quiet due to the pandemic,” says David Keuning, Owner AfroBeat Drumming. “This won’t be the first time that we perform at this event. It’s a great experience and lots of fun providing entertainment for the runners as they go by. From their reaction the runners also seem to really enjoy it. I always invite another group of djembe drummers to perform at the event (to swell the numbers) so it’s great to meet other djembe drumming enthusiasts. We are really looking forward to drumming with each other and getting to be a part of the event again.”
Formed in 2015 the Macassar Color Guard and Youth Drumming Ensemble Troupe uses choreography and equipment for added visual appeal during a marching band show. The purpose of the color guard is to interpret the music that the drum is playing via the synchronized work of flags, through dance. The group consists of youth members that are aged between 10 to 25 years.
“Our focus is to bring music to life through performance in a competitive format. Performers demonstrate skill, agility, strength and endurance through choreographed movement, dance, drums and use of props set to music to tell a story,” says Peter Aaron, Macassar Colour Guard and Youth Drumming Ensemble Troupe. “We will get great exposure at the Absa RUN YOUR CITY CAPE TOWN 10K. This will be the first time that we perform at the event. The group can’t wait t showcase their talent. Runners can look forward to amazing entertainment with high energy levels.”
Establisehd in 1997, the Field Band Foundation is a youth development project that is committed to teaching life skills through music and dance to better lives of youth in our communities.
“The Absa RUN YOUR CITY CAPE TOWN 10K serves as a great platform for exposure,” says Ushama Ross Jerrier, National Operations Manager, The Field Band Foundation Brass Band. “We have performed at this event before and the experience was overwhelming. Our band members really had a good time, the audience and runners were amazing, they responded well to our performance, some even stopped to take photos while others were dancing to our music. We are looking forward to making this performance one of our memorable 2021 performances for our members. Runners and spectators can look forwared to seeing children performing high quality music while dancing. This is an exceptional touch that only We can do.”
EVENT INFORMATION: Absa RUN YOUR CITY CAPE TOWN 10K
|Date:||Sunday 21 November 2021|
|Start Venue:||Woodbridge Island, Milnerton|
|Finish Venue:||Lower Long Street, Cape Town CBD|
|· Standard (Licensed Runner): R 225.00
· Temporary License: R 40.00
CHARITY SUPPORT: When entering the 2021 Absa RUN YOUR CITY CAPE TOWN 10K online runners can choose to support five local charities: Die Burger Kinderfonds, Cape of Good Hope SPCA, Cotlands, help2read and Reach for a Dream.
Absa Group is listed on the Johannesburg Stock Exchange and is one of Africa’s largest diversified financial services groups.
Absa Group offers an integrated set of products and services across personal and business banking, corporate and investment banking, wealth and investment management and insurance.
Absa operates in fourteen countries. The Group owns majority stakes in banks in Botswana, Ghana, Kenya, Mauritius, Mozambique, Seychelles, South Africa, Tanzania (Absa Bank Tanzania and National Bank of Commerce), Uganda and Zambia and has insurance operations in Botswana, Kenya, Mozambique, South Africa, and Zambia. Absa also has representative offices in Namibia and Nigeria, and securities entities in the United Kingdom and the United States.
For further information about Absa Group Limited, please visit www.absa.africa
About the Absa RUN YOUR CITY Series
A proudly South African mass participation road running series, the Absa RUN YOUR CITY Series has been revolutionizing the sport since 2015. A road running celebration like no other, the Absa RUN YOUR CITY Series comprises three unique events namely the Absa RUN YOUR CITY CAPE TOWN 10K (launched in 2015), the Absa DURBAN 10K CITYRUN (launched in 2017) and the Absa JOBURG 10K CITYRUN (launched in 2016).
A diverse road running series, the Absa RUN YOUR CITY Series integrates businesses, families, investment in community, world class achievement and fun for all participants.
For further information please visit https://runyourcityseries.com/